MISC: Various clients. Each of these projects brought unique challenges and cherished memories. From working on the campaign for Charleston’s mayoral candidate, to the happy hour landing page for Mex 1, I loved jumping in each one headfirst and learning so much about myself and my clients every time.
Check live website
When meeting any new client or being presented with a new design challenge, I think identifying the problem should always be step one. As a designer, we are responsible for solving problems with the unique blend of form and function that only we can provide. In this phase, I like to dig into the details of everything I can learn about my client and my client's clients.
After I meet with a client or am presented with a design problem, I love to dig into my research. Depending on what's available, I love to look at things like the current market, visual brands that may be similar, establish who their competitors are, define their unique position, and nail down their demographics.
When executing on any project, I find it important to work in design sprints. This way I am able to do reviews with my team and implement feedback on the fly. This is also where my signature attention-to-detail comes into play and I comb over projects to make sure everything is client ready.
